Which website platform should you pick for your business? WordPress, Squarespace, Showit, or Shopify? There are pros and cons to each one, and it can be challenging to decide which is the best option for you. In this blog post, we will outline the differences between each platform and help you figure out which one is the best fit for your needs!

How to Figure Out the Best Website Platform for You:

Website Platform Choice: WordPress

WordPress is probably the most popular choice as this platform allows you a lot more control over your website, the design, and the features. WordPress is an excellent choice if you have the time and resources to manage it.

WordPress is a self-hosted option which means you will also need to purchase hosting separately from a provider like SiteGround or BlueHost.

WordPress can be a little more difficult to set up than some other options, but there are plenty of tutorials and support available online.

Once your website is set up, you have endless possibilities for design and features as WordPress is very customizable. You also have access to a massive range of plugins that quickly add extra features to your website.
With WordPress, you can easily incorporate e-commerce sales into your website using the WooCommerce plugin or a third-party checkout system like ThriveCart.

Website Platform Choice: Squarespace

If you’re looking for a platform that is easy to use and has a wide range of templates to choose from, Squarespace may be the best option for you.

Squarespace is a hosted platform which means you don’t need to purchase hosting separately – this cost is included in your monthly subscription. Squarespace has also integrated with Acuity to provide you with built-in scheduling, making it a very attractive pro feature for coaches and consultants booking calls regularly.

Website Platform Choice: Showit

If you want a platform that is easy to use and has drag-and-drop design capabilities, Showit may be the best option for you.

Showit is a hosted platform which means you don’t need to purchase hosting separately – this is included in your monthly subscription. Showit also integrates with WordPress for your blog, if that’s necessary on your website.

While Showit is a lot easier to use for design, first-time users can find the overall interface difficult to navigate.

Website Platform Choice: Shopify

Shopify is the most popular option for product-based e-commerce businesses.

Shopify is a hosted platform which means you don’t need to purchase hosting separately – this is included in your monthly subscription.

So, which is the best website platform?

As a website designer, I personally work with Showit and Squarespace. If you’d like to work together and build a website you’ll be proud of; you can get started right here.